This was a concept I did about the Jordan 1 model. The goal for this piece was to create a landing page for the shoe, keeping the same branding and feel of Nike and Jordan Brand. Also what I wanted to accomplish was not only incorporate the strong imagery of Jordan and the shoes, but include the rich history behind it. A lot of people may know the main history behind the model, but there's more to it that seems to be missing, and I thought it would be a good way to tie in the history along with the iconic shoes and moments.
What Was Done
- Create a landing page for the Jordan 1
- Keep in line with the branding and look of Nike and Jordan Brand
- Include the rich history of the model of the shoe and why it's important
- Find a unique way to break down the shoe